What is a Trunk Show?

A “Trunk Show” is a special sale in which vendors present merchandise directly to store buyers or select customers. They are referred to as “trunk shows” because a designer or sales rep will literally show up with a trunk of merchandise to show off.


In the case of eyewear, all the colors, all the sizes, in all the styles are available. At Westside Optometry, we typically inventory the most popular styles and colors due to limited space, at a trunk show you can try on everything.

On Saturday, September 15th, we are hosting collections from Maui Jim and Kate Spade. The Maui Jim line is comprised of sunglasses. Some can be made with a prescription, others are designed for particular activities, to be worn over contact lenses or with no prescription. All the lens colors will be available to try. We are setting up displays in our parking lot to better appreciate the clarity of the Maui Jim lens.
Inside the office, the Kate Spade designer line will be presented. Kate Spade’s newest designs include the graphic prints of Australian artist Florence Broadhurst. The sales representative will also have Denim, an economical men’s line.

The Maui Jim Sunglass featured above is called Lani and is pictured in the amethyst fade, it is also available in tortoise and black. The Kate Spade frame below is named Stephie and is  pictured in the black/pool, she is also available in cafe latte, mahogany/pink and tortoise/kiwi. Stop by on Saturday to try on all the amazing colors and styles.

The Trunk Show starts at 10:00 and ends at 2:00. There will be refreshments and a  raffle for a pair of Kate Spade earrings.